bandwagon

4 definitions • 3 examples

an activity, group, movement, etc. that has become successful or fashionable and so attracts many new people:

a bandwagon effect

an activity or idea that has become very popular

an activity, group, etc., that has become successful or fashionable and so attracts many new people:

A similar force is the peer group bandwagon: I may watch a television programme not only because I like it but because I want to be able to converse with my peer group.

to become involved in an activity that is already successful so that you can get the advantages of it yourself:

The success of the product led many firms to try to jump on the bandwagon.